the PINNACLE AWARD: reaching new heights

The Pinnacle Award, now presented in partnership with the International Council on Active Aging. Each year, since 1998, it's been our honor to recognize senior communities and senior centers with the Pinnacle Award and acknowledge their outstanding efforts in advancing and supporting older adults wellness (see our Pinnacle Award Hall Fame below). In the 20 years since launching the Pinnacle, we've seen the concept of whole-person wellness for older adults evolve from a "nice to have" to a "must have" in senior communities and senior centers.  We've also seen a concerted effort in these organizations to create a culture of wellness that benefits everyone. Looking to the future, we realized that if the Pinnacle Award was to remain relevant and meaningful, it, too, had to evolve. As we set out to re-imagine the Pinnacle, we're thrilled and honored to have ICAA join us.  Our partnership will ensure that the Pinnacle Award will, indeed, reach new heights. The criteria for the new award will be developed over the next several months. We will introduce the award at the annual ICAA conference in October and begin taking applications in January 2019.


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